PepsiCo – The History of an Iconic American Company

PepsiCo pic
PepsiCo
Image: pepsico.com

Financial executive Darin Pastor has built a career in leadership positions with some of the nation’s major banking and investment institutions. He most recently served as senior vice president and senior investment manager with a Southern California office of JPMorgan Chase. Darin Pastor started his career in his family business, working with his father in the western New York office of Pepsi-Cola Buffalo Bottling Corporation.

The ownership of this division of the corporate giant had been in Pastor’s family since his grandfather bought into it in the 1950s. Pastor’s job in the early 1990s involved marketing and distributing the company’s products, as well as hiring and directing the work of dozens of sales representatives.

Now known as PepsiCo Inc., the parent company celebrated its 50th anniversary as a combined beverage and food corporation in 2015. It got its start as Pepsi-Cola at the close of the 19th century, when North Carolina pharmacist Caleb Bradham invented a sweet, carbonated drink to rival the up-and-coming Coca-Cola. In 1902, Bradham formally incorporated his company.

Pepsi-Cola went on to become one of the nation’s most popular companies, developing Mountain Dew in the post-World War II years and Diet Pepsi in the 1960s. In 1965, it merged with snack food manufacturer Frito-Lay Inc., and today the conglomerate offers a wide array of brands that include Lipton teas, Tropicana juices, Aquafina bottled water, and Ruffles potato chips.

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